#DiscoveringInsurance Campaign is an initiative by The Malaysian Insurance Institute (MII) to help promote the insurance industry as an industry of choice for job seekers.
The main objective of this campaign is to disseminate knowledge and create awareness about the insurance industry and the various professions that play integral roles in creating products and services that protect customers and businesses against risks.
With the support of industry associations, MII believes that our combined efforts through this campaign will help paint a better picture of the industry and at the same time contribute to the growth of the industry with the best talents.
Campaign Outcomes
Increased number of new entrants into the industry
Increased level of interest about the industry through online social engagements
Disseminate knowledge about the industry
Positive perception of the insurance industry
Create awareness about insurance careers
Introduce/Promote Malaysian insurance bodies, namely MII, PIAM, LIAM, MITBA and AMLA
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